27 March 2023

Our first article in our partnership with Marketing Week is with our good friends at PZ Cussons and Childs Farm. By taking an empathetic approach to marketing, brands can create meaningful connections with their customers. This ensures that their messaging resonates positively. Consumers today are more discerning than ever before so companies need to be mindful when promoting their […]

No money… No campaigns… Just gifted products and a cheeky DM! We experienced the benefits of community management first-hand when one of our brands was featured in the Never Have I Ever podcast with Joel Dommett and Hannah Cooper. A simple reach out, a brilliant DM backward and forward, and suddenly we have an entire