OUR 5-MINUTE SPEEDReads
Explore quick insights into the industry with our 5-minute reads. Get the latest trends, strategies, and developments without spending much of your time.

To Thread or Not To Thread
Threads: Meta’s attempt at a Twitter-like social app faces struggle for daily users. Learn from BeReal’s novelty and Ulta Beauty’s success!

OUR 5-MINUTE SPEEDReads
Explore quick insights into the industry with our 5-minute reads. Get the latest trends, strategies, and developments without spending much of your time.

To Thread or Not To Thread
Threads: Meta’s attempt at a Twitter-like social app faces struggle for daily users. Learn from BeReal’s novelty and Ulta Beauty’s success!
OUR 5-MINUTE SPEEDReads
Explore quick insights into the industry with our 5-minute reads. Get the latest trends, strategies, and developments without spending much of your time.

To Thread or Not To Thread
Threads: Meta’s attempt at a Twitter-like social app faces struggle for daily users. Learn from BeReal’s novelty and Ulta Beauty’s success!
OUR 5-MINUTE SPEEDReads
Explore quick insights into the industry with our 5-minute reads. Get the latest trends, strategies, and developments without spending much of your time.

To Thread or Not To Thread
Threads: Meta’s attempt at a Twitter-like social app faces struggle for daily users. Learn from BeReal’s novelty and Ulta Beauty’s success!
Celebrating South Asian Heritage Month
- August 18, 2023
During South Asian Heritage Month, re:act boasts 20% South Asian talent, with 28% in senior roles. Their diverse backgrounds fuel innovation. Inclusivity at re:act isn’t just a word—it's our core. Celebrate diversity's transformative power with us!
How influencer marketing cuts through 2023 – and my vendetta against the hair oil
- March 31, 2023
I’m here to answer the question we’ve all been asking – no, it’s not “does the rosemary hair oil actually work?” – instead it’s why influencer marketing is still cutting through in 2023.
Don’t worry I will come back to the hair oil…
Whatever your platform of preference there’s still a community and those trusted to be the tastemakers in it. They are people who either curate or create content in a way that your audience identifies with, enjoys, or strives to adopt in their own life.
Sponsorship and Sports in the new age
- April 14, 2021
Whether it's football, Formula 1, tennis, basketball, or even the Olympics, sporting events connot occur without sponsors
TOUCHDOWN – Advertising at the Superbowl
- March 6, 2021
The most anticipated final on the sports calendar was broadcasted on February 7th 2021 at the Raymond Charles stadium in Tampa
The Rise of Veganuary
- February 2, 2021
Veganuary, the one-month pledge to eat solely plant-based has become the fastest growing lifestyle trend
BURGER QUEEN. Has Landed.
- December 31, 2020
Hot off their brilliant Stevenage Football Club sponsorship that enabled Burger King to cut through incredibly to FIFA
It’s the most wonderful time of the year…
- December 6, 2020
For Spotify . Every year, the brand’s superb #SpotifyWrapped shines a light on everyone’s eclectic
Whisper it quietly.. the PS5 launches tomorrow
- December 5, 2020
Huge awareness driving ads from retailers, contentcreators and OOH have gone Live over the past 48 hours
10 reasons why you should NOT buy Instagram followers
- December 5, 2020
To buy or not to buy, that is the question. We know that nothing is quite as tempting as buying Instagram followers to give you …