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Batiste dry shampoo
STEPPING UP THE SOCIAL GAME
OBJECTIVE
The Word’s No.1 Dry Shampoo wanted to step their game up on social, focusing on the global Batiste community on Instagram turning brand lovers into brand buyers. Ensuring the community is engaged and interacting with brand at all times.
DELIVERABLES
• Paid media
• Monthly posts
• Influencer partnerships
• Brand partnerships
RESULTS
• More Followers – from 50k to 87k in 12 months
• Higher Engagement Rates – from 0.27% to 1.67%
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k
FOLLOWERS
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%
ENGAGEMENT
MORE Awesomeness
Always On
STEPPING UP THE SOCIAL GAME
FUDGE’N THE RULES ON SOCIAL
Suncare
FOLLOWERS
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0
K
ENGAGEMENT
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%
BATISTE DRY SHAMPOO
STEPPING UP THE SOCIAL GAME
Previous
Next
OBJECTIVE
The Word’s No.1 Dry Shampoo wanted to step their game up on social, focusing on the global Batiste community on Instagram turning brand lovers into brand buyers. Ensuring the community is engaged and interacting with brand at all times.
DELIVERABLES
• Paid media
• Monthly posts
• Influencer partnerships
• Brand partnerships
RESULTS
• More Followers – from 50k to 87k in 12 months
• Higher Engagement Rates – from 0.27% to 1.67%
MORE Awesomeness
Always On
STEPPING UP THE SOCIAL GAME
FUDGE’N THE RULES ON SOCIAL
